Area Sales Manager for Aprati Foods (Cambodia) Ltd

For : Cambodian Only
Categories : Business Administration, Exec. / Management, Sales / Marketing
Schedule : Full time job
Sex : Male, Female
Location : Phnom Penh
Hiring : 1 Position
Closing Date : 08th July 2026
Salary :
Negotiable
Experience : Minimum 5 years
Degree : Bachelor
Job Description

Aprati Foods (Cambodia) Ltd, established in 2013 and located in the Phnom Penh Special Economic Zone, is a trailblazer in Cambodia’s confectionery industry. Drawing on over a century of expertise from the American Licorice Company, Aprati Foods was the first in the country to research and develop candy using American quality standards.

The company launched its first brand, Mocati, in 2017, offering coffee-flavored candies tailored to local tastes. Since then, Aprati has expanded its product range under the Frutati brand to include a variety of jelly candies, spicy and fruity snacks, and sour chews—all crafted to meet Cambodian flavor preferences. With a strong commitment to food safety and international quality standards, Aprati Foods is also exploring consumer health products, aiming to blend indulgence with wellness in its future innovations.

Job Responsibilities & Duties
  • Sales Planning and Strategy
  • Develop and implement sales plans to achieve company goals within the assigned area.
  • Monitor market dynamics, competitor activities, and customer needs to identify new opportunities.
  • Prepare accurate sales forecasts and ensure efficient territory coverage.
  • Team Leadership and Development
  • Lead, train, and guide the sales team to meet individual and team targets.
  • Monitor team performance and provide regular feedback and coaching.
  • Support professional development to enhance the team’s selling and negotiation skills.
  • Customer Relationship Management
  • Build and maintain strong partnerships with key customers, distributors, and retailers.
  • Negotiate contracts, pricing, and promotional activities to maximize business growth.
  • Ensure excellent customer service and resolve any issues promptly.
  • Sales Execution and Operations
  • Supervise daily sales activities and ensure the proper implementation of trade marketing programs.
  • Ensure product visibility, stock availability, and proper merchandising across outlets.
  • Collaborate with other departments to ensure smooth coordination and execution of sales plans.
  • Reporting and Analysis
  • Review sales reports and analyze performance against targets.
  • Identify gaps or potential areas for improvement and recommend action plans.
  • Manage area budgets effectively and ensure compliance with company standards.
Job Requirements
Qualifications:
  • Bachelor's Degree in Business, Marketing, or a related discipline.
Work History:
  • At least experience in a sales leadership role, preferably in FMCG, retail, or distribution for 3 to 5 years
Skills & Knowledge:General & Technical Skills
  • Proficient in Microsoft Office, especially Excel and PowerPoint.
Soft Skills
  • Proven ability to achieve and exceed sales goals.
  • Strong leadership, communication, and negotiation skills.
  • Willingness to travel frequently and work under pressure.
How to Apply?

Interested qualified candidates are invited to send your CV, and Cover letter to email address provided in the contact details.


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Company Information (Opening jobs)
Company : Aprati Foods (Cambodia) Ltd
Email : recruitment@apratifoods.asia
Address : #P2-100, PPSEZ, Sangkat Phleung Chheh Roteh, Khan Kamboul, Phnom Penh, Cambodia
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